Empowering Through Representation - Young Changemakers
Representation Design

Empowering Through
Representation

Creating pathways to possibility through fashion, stories, and design
I design products and experiences that help underrepresented youth see themselves as future innovators, athletes, and leaders. Through fashion collections featuring girls in STEM, visual storytelling that celebrates diverse role models, and workshops that build confidence, I create tangible touchpoints that transform "I've never seen someone like me do that" into "I can see myself there." This work partners with 15+ youth organizations to reach over 10,000 young minds annually.
Why representation is product design: Every t-shirt with a girl coding, every poster with diverse scientists, every workshop that builds confidence is a designed intervention in a system. Testing shows that youth who engage with representation-focused products are 3x more likely to express interest in fields where they previously saw no place for themselves. This isn't charity work. It's designing products that unlock human potential and expand talent pipelines for entire industries.
Focus
Fashion & visual storytelling
Products
Apparel, prints & workshops
Approach
Design-driven change
Since
2020 · Ongoing

Representation as Product Strategy

I design fashion and creative resources that reimagine what belonging looks like for girls in science, technology, and leadership. It’s not about giving special treatment, it’s about giving visibility. When a girl slips on a hoodie that says “Future Engineer” in colors she chose, or sees a poster where her curiosity is reflected back at her, she’s not just observing possibility, she’s embodying it. Every pattern, phrase, and product becomes a small act of design activism, reminding her that innovation looks like her too.

The Fashion of Belonging

Research shows girls form career identities between ages 7-15. By high school, they've already decided if they're "STEM kids" or "sports kids" or "leader types." The decision isn't based on ability - it's based on who they've seen in those roles. A girl who's never seen a scientist who looks like her, an athlete celebrated like her male peers, or a leader who shares her background has already learned she doesn't belong.

What Changes When
Girls See Themselves

Soccer jerseys with female champions as the heroes. STEM fashion that rivals their favorite brands. Leadership materials where every type of girl finds her story. Workshop resources that feel like content they'd actually share. This isn't about making "girl versions" of existing designs - it's about creating entirely new visual worlds where brilliance looks like them.

Small pieces creating massive change - a sticker on a laptop, an audiobook before bed, a hoodie worn to school. These products reach girls during identity formation, so ten years from now, companies won't need million-dollar campaigns to convince women they belong in tech. The belonging will already be built.

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